Archive for July, 2011

So I’ve been attending an entrepreneur conference in Chicago this weekend and I’ve found the whole thing very interesting.

First there was the keynotes, which underlined the nature of Chicago’s seeming up and coming start up nature. And then a couple of sessions I attended were quite volatile.

The Education 2.0 session had very passionate people arguing about content and censorship, about rural Internet access, and that the start up world is looking at web 10.0 as opposed to the schools systems just sort of figuring out and having meetings on web 2.0. I ended up getting contact info from a VP at Britannica and the CTO of the Chicago Public Schools. Both seemed genuinely interested in reviewing IF and helping us work in classrooms.

Saturday morning I attended a session on responsive web design, which essentially showed how you can use the @media screen tag to create alternate views of your site based on max width, resolution, and other criteria. Very helpful if you want to create HTML for multiple devices and have it change based on CSS criteria alone.

Another morning session was on social data and this too seemed to catch people’s attention. The general concern is that there could, and already is, a sort of “character rating system” which will compile data on all of your purchase history, your social history, employment history, financial records, and allow someone to segment the population by who should be provided an easier path to wealth than others. Do you go to the library or the bar? Do you purchase healthy foods? Do you read comic books or economic journals? Do you maintain a savings account? What sort of things to you say on Facebook or Twitter? This seems both inevitable and deeply frightening.

The last session for Saturday was about Gamification and the panel was made up of iconic game designers involved in Mortal Combat, Tony Hawk, Call of Duty, and more. The discussion talked about rubberbanding games and then using social media and various kinds of rewards to keep people at a website.

I’m taking Sunday off to decompress and assimilate everything. I had not planned to attend the Monday sessions, but it looks like it has most of the entreprenurial content. It looks like a must-attend day from Textfyre’s perspective.