Posts Tagged ‘libraries’

Updated 3-31-2010@9pm: Please see last paragraph on contributing…

In Boston we had a panel discussion about IF outreach and I’ve decided to take a proactive approach to this subject. Outside of marketing Textfyre, I’d like to help promote IF in general. I think of the things we can do is reach out to libraries. In order to do this, I think we need to drop off a sort IF Promotion Package.

I see the package including:

  • The IF Promotionall CD, and if we can get a Mac version, that would be great.
  • A Dozen of the IF Help Cards we had at PAX.
  • A single printed (color) page of each game on the CD. This would have the cover art, a blurb, and the standard basic help for an IF game. I would try to get approval from each author to finalize their game page.
  • An introductory IF newsletter that describes what people need to know in 4 pages about IF, including where to find more information.
  • A binder with cover art to bring it all together.
  • Possibly a small swag bag to hold it all.

The idea would be to bring a binder or bag to a new library every weekend, pitch IF to the librarian of your choice, and drop off the material.

We could also give the binder to teachers of course, if you find a way to do that.

I’d also like to mention that there is a Middle School convention in Baltimore in the first week of November. Textfyre may have a booth at this convention, but I’m open to having the booth be about Interactive Fiction and having Textfyre just be one of the sponsors and participants. If other people want to join in, I would welcome that.

I think we need to stop talking about outreach and start pounding the pavement. We need to go out and hand the stuff to people that might actually be interested. People that read regularly are very likely to be found in libraries and libraries all have computers these days.

I’m also working on the Follett angle, trying to get IF into school libraries, and I will share my progress as it happens there.

If anyone is interested in helping put all of this material together, please let me know. I have a SharePoint site I can give access to so we can collaborate. I just added an IFWiki Outreach page. Please visit and contribute.

Last week I went to a job fair event that tried to match start-up businesses with job seekers. They allowed 24 of the companies to do a 60 second pitch, of which Textfyre was one. There were at least several hundred people at the event which was held at John Barleycorn’s second floor in Wrigleyville in Chicago.

They called me up third and I got up on the stage and did my pitch. Needless to say I was pretty nervous, but explained who I was, what we were doing, what products we had already published and how we competed with other types of gaming and reading material. I wanted to say I was looking for market research, sales, and investor help, but it slipped my mind at the moment. I probably didn’t even use my entire 60 seconds.

So then I went back to my spot, which was actually a pretty good spot in the venue. Low traffic and the other two companies that were supposed to share my booth didn’t show.

For the next two and a half hours I had a line of people wanting to talk to me about Textfyre.

I had several people tell me that I should read Neal Stephenson’s Diamond Age because of a sort of living book a female character interacts with within the story. I told them I was currently reading Quicksilver and would get to Diamond Age eventually.

I had a few people really just looking for work and I chatted with them to either figure out if we could use them in the future, if I could direct them on a better path, or if they might be interested in working for free.

I had one guy come up and say, “You’re the only company I want to talk to.” He was a big fan of Infocom and we chatted a lot about Interactive Fiction and how it impacted our early lives.

Then I had a guy come out of the crowd and asked me if I knew anything about Follett publishing. If you know anything about the educational publishing market, you know who Follett is and why they are so important. Follett is a major pipeline into school libraries and they have a digital division that handles software. This means that when schools are looking for digital content, they do searches through the Follett computerized catalog. It also means that schools will ask Follett for recommendations on software. Needless to say, Follett has been a very important part of my business plan all along. This guy was a product manager and he referred me to another guy in Follett Software and we’re at the beginning stages of discussions on a partnership.

So if this partnership moves forward, we will have three products to list in their system, including the upcoming Empath’s Gift.

I’ve always said that I would partner with any of the hobbyist authors and this is where I can help. If I can work the deal with Follett Software, I would also ask them to include the hobbyist titles. To do this, we would probably have to publish games under the Textfyre name and produce ISBN numbers. There would be some minimal amount of overhead and depending on that and what Follett expects in compensation, I would offer to publish anyone’s games for free or at cost or if people are interested, for profit.

Exciting news in the land of Textfyre. There were other hopeful signs at the event and I’ll share those when I have more details, but the Follett meeting was really great news.